Case Study
Yeo Valley
Yeo Valley’s Story...
We’ve worked with St Annes for over 10 years and they’ve become an integral part of our design process, as well as being an extended part of the team. With over 100 SKU’s printed on a range of substrates, using different processes and printers, working with St Annes and drawing on their expertise in artwork and repro has enabled us to have confidence that we are visually consistent in how we show up on shelf as a brand.
The team are always professional and friendly and will go above and beyond to ensure we hit our FTP dates – we couldn’t do without them!
How St Anne's Helped
Yeo Valley became a core customer of St Anne’s when it became clear their branding was being diluted by the lack of control of their artwork and printer files. The iconic heart and field imagery varied in colours across the range of packaging types and substrates.
As Yeo Valley embarked on a full brand redesign we were bought in at the design stage to help guide the design team in the characteristics and the effects of different printing methods.
St Anne’s offered full artworking of this new design and progressed to help bring together the new designs and Yeo Valley copy in a print-ready manner.
Close ties were built up with all the printers and full Reprographics for all SKUs were applied at St Anne’s giving Yeo Valley control of their final printed files.
St Anne’s again worked with the printers to capture accurate colour and proofing settings so that we could provide press-accurate colour proofs for approval by Yeo Valley. Allowing Yeo Valley to have confidence in the final colour of the printed packaging.
Yeo Valley’s Story...
Using our online approval system Flowmation, full artwork, repro and proofing services Yeo Valley has gained full control of its packaging chain.
Moving forward any amendments, changes or new varieties come via St Anne’s so the team at Yeo Valley only have one contact point for all their packaging needs